SBC has selected iGaming AFRIKA as the official event partner for the Africa Gaming Forum in Lisbon, aiming to connect African regulators and operators with global industry leaders during SBC Summit week
SBC has confirmed iGaming AFRIKA as the official event partner for the Africa Gaming Forum, scheduled for September 30, 2026, in Lisbon. The partnership is designed to bring together senior stakeholders from Africa’s gaming sector for a focused day of regulatory and market discussion during the broader SBC Summit week.
Forum to Spotlight African Regulatory and Market Issues
The Africa Gaming Forum will take place at the Myriad Hotel in Lisbon from 11:30 a.m. to 7 p.m. local time. Attendance is by invitation only, with the event targeting regulators, operators, and investors active in African gaming markets. The agenda is set to address regulatory models, market entry challenges, and the evolving legal landscape across key jurisdictions including South Africa, Kenya, Ghana, Ethiopia, and Nigeria.
Confirmed sessions include a regulator panel on licensing frameworks, a CEO panel on scaling operations in Africa, and market-specific discussions on Ghana’s growth, Kenya’s Gambling Control Act, South Africa’s potential tax changes, Ethiopia’s iGaming outlook, and Nigeria’s regulatory updates. Senior representatives from regulatory bodies and leading operators are expected to participate, including Bashir Are (Lagos State Lotteries and Gaming Authority), Emmanuel Siisi Quainoo (Gaming Commission of Ghana), Ronnie Whelan (Kingmakers), John Mutua (Association of Gaming Operators Kenya), Simon Gregory (SunBet), and Peter Maina Karimi (Kenya’s Gaming Regulatory Authority).
iGaming AFRIKA’s Role and SBC’s Broader Commitment
Founded in 2022, iGaming AFRIKA has become a prominent source for news and analysis on Africa’s betting, gaming, and lottery sectors. As event partner, iGaming AFRIKA will leverage its regional expertise and network to help shape the Forum’s agenda and ensure relevant market voices are represented. SBC’s decision to formalize this partnership signals a longer-term commitment to integrating African market perspectives into its global events, rather than treating the continent as a one-off focus.
SBC founder and CEO Rasmus Sojmark emphasized the need for nuanced understanding of Africa’s diverse regulatory environments, noting that no two markets on the continent are moving in the same direction. The partnership aims to facilitate direct engagement between African stakeholders and the global gaming industry, with the Forum positioned as a bridge to the wider SBC Summit audience.
Access, Registration, and SBC Summit 2026 Highlights
The Africa Gaming Forum is part of the official SBC Summit 2026 program, which will run from September 29 to October 1 at the Feira Internacional de Lisboa (FIL) and MEO Arena. The Summit is expected to draw 40,000 industry professionals, offering networking, product showcases, and a CPD-certified conference program. Notable appearances during the week include Michael Jordan and UFC Lightweight Champion Charles Oliveira, with a closing set by Tiësto at INFINITY Lisbon.
Attendance at the Africa Gaming Forum is strictly invite-only. Interested parties can register their interest through the official SBC events website. The event is positioned as a platform for African gaming stakeholders to access global industry discussions and for international participants to gain insight into Africa’s rapidly evolving gaming landscape.
Understanding regulatory models is central to navigating Africa’s gaming markets. Each country operates under its own legal framework, with significant differences in licensing, taxation, and enforcement. For operators and investors, success depends on adapting to these local requirements and maintaining compliance as regulations evolve. Forums like this provide a rare opportunity for direct dialogue between regulators, operators, and market entrants, helping clarify rules and reduce uncertainty for all participants.
